Rule breaker, game changer

Every so often an industry innovation comes along that changes the game completely, and this is one of those moments…

The who’s who of Australia’s fashion and beauty scene flocked to the Museum of Contemporary Art in Sydney to watch with bated breath as ghd unveiled its new generation styler, the eclipse. Whilst sipping on champagne and feasting on an array of gourmet canapés, guests were among the first in the country to get an exclusive preview of the revolutionary new styler that’s been touted one of the brands biggest and most anticipated launches since their first styler 12 years ago.

The groundbreaking new styler was unveiled in an exclusive pre-recorded interview with ghd Global CEO Paul Stoneham and ghd Chief Technology Officer Tim Moore revealing the breakthrough technology behind the eclipse that’s been three and a half years in the making. To mark this momentous occasion, ghd Ambassador Jayne Wild and the ghd Guest Artist team were also on hand to showcase the superior styling capabilities of the eclipse, demonstrating the ease of creating smooth and sleek styles on the toughest of hair types. “ghd eclipse has gone above and beyond anything before it and opened up a whole new world of hair styling.” Jayne enthuses. “Any style, any hair type, it will revolutionise styling for women everywhere, even those with hard-to-tame hair.”

The ghd eclipse will be rolled out to professionals at road shows around Australia and New Zealand throughout March… coming soon to a city near you!